Personalised Education & Admissions Proposal

Son’s Pathway to European Universities

A personalised journey from Grade 11 preparation to Grade 12 applications—building strong IB foundations, meaningful experiences and a clear direction towards leading universities and business schools across Europe.

Prepared for: Son Tran & Family
Curriculum: International Baccalaureate
Current stage: Grade 11
University direction: Business & related undergraduate degrees across Europe

Our Proposed Approach

Preparation that starts before the application forms

Son’s university preparation begins well before the application forms. Our proposed support combines academic planning, extracurricular development and summer opportunities in Grade 11, followed by structured university application guidance in Grade 12.

We will help Son explore his interests, develop experiences that reflect them and make informed decisions about where and what to study. The pathway will evolve alongside his academic progress and ambitions.

The Journey Ahead

How the support develops over time

The plan below will be tailored to Son’s school calendar, academic priorities and the deadlines of his chosen opportunities.

Grade 11

Build & Explore

Set academic priorities, develop extracurricular involvement, explore university pathways and apply for summer internships, work experience and business school summer programmes.

Summer Before Grade 12

Experience & Develop

Pursue suitable programmes, projects or work experience and begin preparing application materials.

Grade 12

Refine & Apply

Finalise the university shortlist, prepare applications and admissions assessments, and evaluate offers.

Grade 11 — Build & Explore

Building strong foundations

Why start in Grade 11?

Starting in Grade 11 gives Son time to explore his interests, understand university requirements and develop meaningful experiences before application deadlines begin. We will help him build a clear direction and prepare steadily, with activities planned around his IB workload.

IB Academic Planning

Review Son’s IB subjects, academic strengths and university interests. Identify relevant subject prerequisites, establish academic priorities and plan for Grade 12 readiness alongside his school’s guidance.

Extracurricular & Profile Development

Help Son select and develop meaningful activities connected to his interests. Potential directions include leadership, entrepreneurship, competitions, community initiatives or an independent project. Prioritise sustained involvement and tangible contribution.

Summer Internships & Work Experience

Help Son identify and apply for suitable summer internships, work experience and job-shadowing opportunities related to his interests in business and related fields. Support includes developing his CV, preparing application and outreach messages, and interview preparation where relevant. Opportunities will be assessed for age eligibility, suitability and availability.

Summer Programmes at Leading European Business Schools

Help Son research, shortlist and apply to suitable pre-university summer programmes at leading business schools across Europe. We will compare subjects, eligibility, entry requirements, dates and costs, and guide the preparation of application materials. These experiences can help Son explore business subjects, experience university life and make more informed decisions about his future degree.

University & Course Exploration

Explore business, management, economics, finance and related degrees across Europe. Develop an initial shortlist based on Son’s interests, academic profile, teaching language, location and family budget.

Internship placements and summer programme admissions depend on the receiving organisation’s requirements and selection process. Programme fees, travel and accommodation are separate from advisory fees.

Proposed outputs

An initial academic and student profile review.
A personalised academic and extracurricular action plan.
An exploratory university and course shortlist, including relevant entry requirements.
An initial student CV covering activities, achievements and experience.
A tailored shortlist of summer internships, work experience and business school programmes.
Application support for agreed summer opportunities.
Progress reviews, agreed next steps and parent updates.

By the start of Grade 12

Our aim is for Son to enter Grade 12 with a clearer university direction, a stronger record of meaningful activities and experiences, an initial student CV, and a structured plan for his university applications.

Advisory fee

Grade 11 advisory support

€1,800

Grade 12 — University Application Support

A personalised application process

In Grade 12, support moves from exploration to structured, institution-by-institution application guidance.

University and course shortlist refinement.
Application planning and deadline management.
Student CV development.
Guidance and feedback on motivation letters, essays and written responses where required.
Admissions assessment preparation, with the scope agreed for each institution.
Interview preparation.
Guidance on school references, transcripts and supporting documents.
Scholarship research and application guidance.
Application reviews and submission guidance.
Offer comparison and guidance on accepting a place.

European universities to explore

Universities and business schools across Europe that Son can explore for business and related degrees. These are options, not a confirmed shortlist — the final choice will reflect his interests, IB profile, teaching language and family budget.

Our European support offering covers applying to up to 10 universities.

Spain

IE University
ESADE Business School
CUNEF Universidad
Universidad Pontificia Comillas (ICADE)
Ramon Llull University
Saint Louis University — Madrid
Universidad Europea
EU Business School

Italy

Bocconi University
LUISS Guido Carli
Università Cattolica del Sacro Cuore
The American University of Rome
John Cabot University

France

ESSEC Business School
ESCP Business School
EDHEC Business School
The American University of Paris

Multiple campuses

Webster University
Forward College

Netherlands

Erasmus University Rotterdam
University of Amsterdam
University of Groningen
Utrecht University

Switzerland

University of St. Gallen

Sweden

Stockholm School of Economics

Norway

NHH Norwegian School of Economics

United Kingdom

King's College London
City St George's, University of London
University of Nottingham
University of Bath
University of Leeds

The final countries, institutions and application scope will be agreed with the family.

Advisory fee

Grade 12 university application support

€2,500

Optional IB English Tutoring

IB English support

Additional, personalised support to strengthen Son’s analysis, writing and confidence throughout the IB.

What lessons can cover

Literary and textual analysis.
Essay structure and argument development.
Paper 1 preparation.
Paper 2 preparation, where applicable.
Individual Oral preparation and practice.
Revision planning and timed examination practice.
Feedback on Son’s own work within IB academic integrity requirements.

Bundle	Hours	Total	Per hour
Taster Bundle	3	€195	€65
Starter Bundle	5	€310	€62
Coursework Bundle	10	€600	€60
Assessment Bundle	20	€1,160	€58
Guardian Bundle	50	€2,750	€55

IB English tutoring is optional and priced separately from university advisory support. Lessons will be tailored to Son’s English course, level and learning priorities.

Advisory Fees & Engagement

Fees and scope

Grade 11 advisory support

€1,800

Grade 12 university application support

€2,500

The final scope of support will be confirmed following discussion with the family.

Third-party costs, including university application fees, admissions tests, summer programmes and travel, are separate from advisory fees.

Next Steps

Agreeing the journey ahead

We look forward to discussing this proposal with Son and his family and agreeing a personalised plan for the journey ahead.

Review the proposed support.

Discuss priorities, scope and fees.

Confirm the engagement and begin planning.